Jennifer Berson

You’re unique, you’re talented, and you’ve got something a million people would kill for. But now what? How do you market your skills to get people’s attention and, most importantly, their business? Today on Coffee N5, we have Jennifer Berson, the CEO and founder of Jeneration PR—a modern public relations firm that works with companies to help grow their business—and Jeneration Academy, which provides courses and resources for entrepreneurs and individuals alike. Listen up and learn how to promote your own story, build your brand, and confidently create your next big thing.

Highlights:

How to add value to your brand.
The formula to pitch yourself to media outlets.
Embracing your personal story and using it to create your brand.
The importance of strategic pitching and find the right publications.
What are nano influencers.
How to work with influencers.

Grab a copy of Jennifer Berson’s Agency Owner’s Toolkit: https://www.jenerationacademy.com/agency-accelerator-toolkit

Want to learn more about ALL things marketing? Join our Facebook Group Marketing Small Talk

Lara Schmoisman, CEO & Founder of The Darl and Marketing Simplificado

GUESTS

Episode 12

Coco Disco: The Best of Both Worlds

With Coco Disco

On today’s episode our guest is Coco Disco (Elise Welch), a sought-after LA-based DJ and stylist who combines the best of music and fashion in her shows.

Episode 54

Influence that with Alessandro Bogliari of The Influencer Marketing Factory

With Alessandro Bogliari

Alessandro Bogliari CEO & Co-Founder of The Influencer Marketing Factory, outlines the key points and strategies of influencer marketing.

Episode 49

Finding your Voice: How Thatiana Diaz, from Refinery29, is Changing the Media for the Latinx Community

With Thatiana Diaz

Thatiana Diaz is the Senior Editor of Refinery29’s first Latinx cross-platform channel, “Somos.” She talks about changing the media and giving voice and representation to the Latinx community.

Episode 87

How Understanding Consumer Behavior Can Grow Your Business

With Sharmin Attaran

Sharmin Attaran discusses how she fell in love with marketing and shares why she believes consumer behavior is of paramount importance to converting clients.

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Jennifer Berson: The New Jeneration of PR