How to design
Your Business to Stand Out from
the Crowd in the Digital World

Full Online Training

12 modules

Only $299!

Effective Marketing
+ Brand Strategy

In my 12-module online training, we’ll take a dive deep into the keys of effective marketing and brand strategy. We’ll learn how marketing has evolved over the last 40 years, the importance of standing out from the crowd, and how to build an authentic relationship with your audience.

Understand marketing basics in a digital world

Learn how to showcase your brand to your target market

Perfect performance and making the web work for you

What You'll Learn

12-Module Program

  • My story
  • How I found success
  • What you can expect
  • The evolution of marketing
  • From print to digital marketing
  • Paid, owned, and earned media
  • Marketing channels
  • Marketing strategies
  • Websites
  • Mobile-first
  • Funnels
  • Soul search (who, why, and your uniqueness)
  • Finding your audience
  • Branding elements
  • Market analysis
  • Brand concept
  • Brand voice
  • Style guide
  • Brand awareness
  • Your niche
  • Your perfect avatar
  • Written content
  • Podcast
  • Video
  • Social media
  • Website
  • Email marketing
  • Defining SEO
  • Measuring SEO
  • How advertising is connected to marketing
  • Search engine marketing SEM
  • Remarketing
  • Referral marketing
  • How to measure
  • Why we measure

Build a brand you love



I’m ready to take control

I want to develop sustainable growth

I want to grow

I want to build authentic relationships with my customers

Join me as we discuss how you can market your brand in a competitive world

Coffee N5 - Lara Schmoisman


I’m Lara Schmoisman and my main focus is helping entrepreneurs and businesses across all types of industries to stand out from the crowd and grow in the digital world.

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