What is Meant by Affiliate Marketing? | Lara Schmosiman

Affiliate Marketing in 2021: What It Is and How You Can Get Started

Let’s be real: if most of us could make money by doing less work, we absolutely would. 

Having a passive source of income is a pretty big deal, and that’s true whether you’re just starting out or you’ve built up a mammoth audience over years. 

If you’re looking for an income stream that lets you make money passively while focusing on what you love, affiliate marketing is a great option to consider. There’s a lot to love about this low-cost marketing strategy—but what is affiliate marketing, and is it worth the effort in 2021? Let’s take a look.

What Is Affiliate Marketing?

Affiliate marketing is a way to earn commissions by promoting another business’s product or service. Essentially, the goal is to create valuable content that includes links to a specific product or service.

In most cases, you’ll earn the commission when a user follows your link and makes a purchase. However, some types of affiliate marketing will offer payment for other types of conversions, like downloading an app or ebook, signing up for a trial, or visiting a specific page. 

Can You Really Make Money With Affiliate Marketing in 2021?

The answer to this is easy: absolutely! If you do it well, affiliate marketing is an easy way to gain a new income stream, and once you set it up, it can be fairly passive.

However, the key is the “done well” part. If you want to make money with affiliate marketing, you’ll need to research and cultivate a relationship with a partner brand your users can benefit from. You’ll also need to understand SEO strategies and content creation tactics in order to attract traffic and engage with followers in the first place. It’s also worth noting that affiliate marketing can be very competitive, so it can be hard to secure a relationship with more popular companies or brands.

Your ROI will depend on the quality of your promotional content, the number of users you can attract, your niche, and more. Depending on the details, it may be worth the effort: it’s possible to earn hundreds or even thousands a day for high-level affiliates! 

How Can You Get Started With Affiliate Marketing?

As you can imagine, it’s much easier to get started with affiliate marketing if you already have a robust audience. Of course, that doesn’t mean you can’t start from scratch with time and effort! Though you can get started with affiliate marketing on a huge range of platforms, most people create a blog or YouTube channel for it. 

To get started, you’ll want to research affiliate programs to find one that meets your needs. Otherwise, you’ll have to cultivate a relationship with a partner brand and ask if they’d be willing to do affiliate marketing with you.

From there, you’ll need to do pretty much the same thing I always encourage you to do: create amazing content and drive traffic to it! With the right links in your content, you’ll be able to get clicks and conversions to start earning those sweet commissions.

Affiliate marketing can be a great way to find success online, as long as you do it the right way. If you’re not sure how to get started with SEO and marketing, make sure to look through my other posts for insights and info!

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